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Industry Standardization

Classify companies against a chosen taxonomy

Overview

Industry Standardization helps your team apply a consistent industry classification approach across company records. It is useful when company data has been entered manually over time or when multiple sources have introduced mixed taxonomies.

The feature page loads the current industry settings for the active portal, which makes it easier to confirm the existing taxonomy choice before changing classification behavior.

What this helps you do

  • Classify companies more consistently
  • Choose a taxonomy that fits your reporting or operational needs
  • Improve the quality of segmentation and market analysis

Why it matters

Industry data is often used for territory planning, reporting, targeting, and strategic analysis. If classifications are inconsistent, teams may group accounts incorrectly or struggle to trust industry-based reports.

Common settings

  • Enable industry classification when company records need a more consistent structure.
  • Choose the taxonomy that best matches how your business reports or organizes its market view.
  • Use one taxonomy consistently to avoid creating another layer of variation.
  • Use the save confirmation step to review the selected taxonomy before applying changes.
  • Expect a brief processing state after saving while the new classification rules are being applied.

What to do next

  • Confirm which taxonomy your team wants to standardize on before making broad changes.
  • Review any dashboards or segments that depend on industry fields.
  • Communicate the classification standard to teams that create or import company data.
  • Wait for processing to complete before validating the updated classification approach.